FOR IMMEDIATE RELEASE
Flossolution® Selects Uproar PR to Launch Patented Flossguard® Technology
Full-service PR agency chosen for its expertise in consumer products and brands
ORLANDO, Fla. – October 1, 2013 – Uproar PR, a full-service public relations and social media firm, has been named the agency of record for Flossolution®, creator of the market’s first sonic-powered flosser with Flossguard® technology. Uproar PR was chosen for its expertise in garnering national media attention for consumer products and brands, and will manage both the company’s media relations and social media campaigns.
Uproar PR has already used its existing relationships with media outlets for a New York City press tour to officially launch the company’s Flossguard® technology. The tour resulted in a dozen desk-side meetings with national press including Fitness, Women’s Health, Good Housekeeping, O, The Oprah Magazine and many more. The PR team will now keep the momentum rolling by developing and managing a strategic media relations and a social media campaign for Flossolution’s brand and various products.
“Within weeks of working together, Uproar PR has already pulled together an impressive press tour that resulted in outstanding meetings where editors were able to experience our technology and excitement for the product firsthand,” said Dr. Timothy Pruett, creator of Flossolution. “We are confident Uproar PR is up for the challenge of making our Flossguard® technology a household name! We look forward to a longstanding and successful partnership.”
“Flossolution’s innovative design and technology make it a brand we are truly proud to work with,” said Catriona Harris, partner at Uproar PR. “Unveiling new products is always an exciting time for both our clients and our company. We are excited that Flossolution has chosen us to manage their public relations campaign, and we look forward to earning them the media attention they deserve.”
About Uproar PR:
Focused on consumer-facing clients, Uproar PR was founded to apply a cutting-edge technology perspective for companies who are looking to compete in this always-on, socially driven economy. The national PR firm works with a broad spectrum of clients. More information can be found at www.uproarpr.com.